Mar 27

9 Stress Relieving Secrets Every Woman Should Know

~by Dianna Sandora~

Do you ever feel so stressed that you’d just like for the world to stop spinning for a few minutes so that you can get off? I know there are times that is exactly how I feel. Too much to do and not enough time to do it in. What’s worse is – not only does your business suffer, so does your personal life. In this 24×7 go, go, go world, how do you survive?  If you’ve been looking for stress relieving tips, read on…
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Below you will find my nine closely guarded secrets that I have used to maintain my sanity. So grab a chair, take a seat and lean it.

  1. Live in the moment – I allowed myself to be paralyzed for years because of the mistakes I made in the past or the ones that thought I might make in the future. Mark Twain said, “I’ve had a lot of worries in my life, most of which never happened.” Do not allow the things that you have no control over to hold you back. Live in the moment and be excited about the things that are happening right now.
  2. Have an attitude of gratitude – Being thankful for the stress that comes your way may seem strange. I like to look at the situation and try to determine what I can learn from it. You should too!
  3. Change the way that you look at things – Do little silly stuff to change your mood. Get up and walk around; take deep breaths. I have a Ragdoll Siamese named Junior, and sometimes he will lay down on the floor and turn his head upside-down and look at me. When he does that no matter how bad my day is, I have to laugh. Sometimes I even find myself on the floor with him. He will, of course, get up, walk over to me, and insist that it is “time to pet the kitty.”
  4. Time management – When feeling overwhelmed and stressed, break projects into smaller pieces. General Creighton Abrams coined the phrase, “when eating an elephant, take one bite at a time.” He was a brilliant leader during both the Vietnam and Korean wars. Known for not only his leadership, but for assisting the Vietnamese so that the US could withdrawal from Korea.
  5. Don’t over schedule – Write a list of only six things that you need to complete the next day; do the important things first… http://diannasandora.com/use-this-one-trick-to-accomplish-more-in-one-week/
  6. Don’t wait until the last minute – I love the excitement that comes with a deadline sometimes too, but procrastination only hurts you and your business, and adds to your stress. Another advantage of giving yourself six things to do each day is that you will be less likely to drag your feet.
  7. Delegate – Work smarter, not harder. Remember that list of six things from number 5? If there are things on that list that need to get done, but you are just not able to do them, now is the time to give them to someone else who can get them done.
  8. Schedule play time – Don’t be afraid to be silly and enjoy life. Taking things too seriously adds to the stress and adds to your anxiety. “When you have confidence, you can have a lot of fun. And when you have fun, you can do amazing things.” ~Joe Namath.
  9. Get your Z’s – Anxiety and fear can sometimes equal sleeplessness. If you implement the eight secrets above hopefully those will be at a minimum. http://blogs.webmd.com/sleep-disorders/2009/08/sleeplessness-worse-for-women.html


I hope that you will implement these stress fighting secrets too, because I know that you will see results not only in your professional life, but in your personal life as well.

Dianna Sandora

Dianna Sandora

Meet the Author: Dianna Sandora

Dianna Sandora is a storyteller, dreamer, trainer, and author with a pretty purple pen, and Kitty Momma to a Ragdoll Siamese named Junior. It is her mission to use her optimism and enthusiasm to motivate and inspire you to appreciate yourself and those around you. Most importantly, she wants to encourage you to live your life to your fullest potential. Join her at Absolutely Write, an online community dedicated to helping you become a better blogger and to grow your business.

Permanent link to this article: http://leadershipgirl.com/9-stress-relieving-secrets-every-woman-in-leadership-should-know/

Mar 26

Setting SMART Goals for Your Business

If you’ve set a goal and aren’t specific about how you will achieve it… then it’s just a wish, and likely to never be accomplished. The S.M.A.R.T. method is an acronym to help with setting and achieving goals in business of specific, measurable, attainable, relevant, and timely. It takes goals from blurry to real, actionable plans to achieve tangible and powerful results.

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Here is the S.M.A.R.T method to goal setting for success:

Specific: Your goal must be well defined. Vague goals are contrary to your goal because they don’t offer adequate direction. Remember, you need goals to show you the way to success. You want to make it as easy as you can to get where you want to go by describing exactly where you want to wind up.

Measurable: Your goals should include specific amounts, dates, and so on so you can actually measure your success. If your goal is simply defined as “To make more money” how will you know when you have been successful? In one month’s time if you have a 1% pay increase or in a year’s time when you have a 100% increase? Without a way to measure your success, you will miss out on the excitement of knowing you have actually achieved your goal.

Attainable: Make sure that it’s possible to achieve the goals that you set. If you set a goal that you have no hope of achieving, you will only find yourself disheartened and kill your self-confidence. On the contrary, be sure not to set too-simple to reach goals. Setting realistic yet challenging goals, you will hit the balance you need. The goals you want are the ones that require you to “raise the bar”; they will bring the utmost personal satisfaction.

Relevant: Goals should be relevant to the path you want your life and career to take. By keeping your goals aligned, you’ll grow the focus you need to get ahead and do what you want.

Timely: You goals must have a deadline and you will know when you can celebrate your successes. When you are working on a time limit, your resolve increases and success will come that much quicker.

What part of the SMART method have you found works best for you? Share in the comments area below!

 

Haley Gray

Haley Gray

Meet the Author: Haley Gray

As founder and owner of Leadership Girl, Haley Gray offers Business Coaching, support and resources to entrepreneurs. Whether you want to get a new business off the ground, or expand an existing business, Haley can assist you.

To learn more about Leadership Girl’s Business Coaching Services, please visit our Services Offered page: http://leadershipgirl.com/services-offered/

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To Contact Haley:

Permanent link to this article: http://leadershipgirl.com/setting-smart-goals-for-your-business/

Mar 26

Entrepreneur Interview – Deb Bixler

A chef turned inspirational speaker, Deb Bixler is a party plan training guru who focuses on direct sales training programs and education founded in real action steps that work for direct sellers.

Deb teaches direct sales marketing skills specific to the home party business owner. With a niche in home party plan, Deb brings all direct sellers business systems that will allow them to increase their home business cash flow with less effort.


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Interview Q & A

1. What is your business/Business Name?  What does your business do?

Deb Bixler, AKA The Cash Flow Show. I provide direct sales training, consulting and start up education for corporations, leaders and field distributors with a specific niche in the party plan business model.

2. Why did you get into this field?  What opportunities did you see?

I used a party plan company to retire from the corporate world and transition into a full time educator. As a trained chef and culinary graduate with a 30 year career, food is my passion. I taught healthy living and cooking classes to groups, and special needs organization. My successes in direct sales opened a new avenue of services that I could provide.

3. What have been your biggest challenges? 

As it was in the corporate world, I love what I do so I tend to work too much. The biggest challenge is to actually take time off!

4. What has been your greatest reward?

Making a difference in family’s lives, both through sales and healthy living education.

5. If you could change something, what would it be?

Nothing

6. If you could give a new entrepreneur advice, what would it be?

Like skiing – you must commit to the hill to be a success.

7. Social Media.  Yay or Nay?

Of course

8. How do you market your products?

I use every resource both online and offline to market my business. I sell products at live events, as well as online. They can be digital or hard copy.

9. Is your business a service or a product?  If you are a product, how do you handle production?

I offer both products and services. The reproduction of CDs are done by a CD tech company.

10. What is unique about your business?

Deb Bixler will personally answer the phone whenever possible. I usually give my best away for free!

11. How can people get in touch with you?  What’s your website/Contact information?

Permanent link to this article: http://leadershipgirl.com/entrepreneur-interview-deb-bixler/

Mar 20

Stress: the ‘Hijacker’ in Our Lives

~by Maria Marc~

As the modern world expands to unimagined new heights, too often we find ourselves trapped in stress related illnesses, and we don’t know how to get out of it.

Researchers say that stress is not our enemy since it helps us move forward and strive for better, yet too much stress can hijack our lives.

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Symptoms like low energy, headaches, insomnia, frequent colds or infections (among many others) could be hidden signs of stress.

Illnesses like depression are still largely disregarded, misunderstood, even defamed. In such conditions, those who suffer find it increasingly harder to deal with on their own.  

We live in an era where both human race and planet earth are going through a lot of changes. If in the past, women had clear roles in the society; our modern times have no clear guidelines.

So, in this age of constant and unlimited opportunity offered to us by the Internet, what exactly should we do with ourselves?

Ruby Wax (2014), comedian, writer and mental health advocate, pinpointed a few concepts to focus on, to help survive the 21st century:

  • If we are unhappy with our life, our inner voice might be the enemy, preventing us from taking steps to change it.
  • We are emotionally underdeveloped, therefore prone to be unhappy in this modern world. Anger and jealousy are clear examples. We carry around angry feelings and we don’t know how to get rid of them. Accepting our emotions is the best way to deal with them.
  • Some people are stroked more by negative emotions than others. Learning to read our body signals and develop practices for calming ourselves and regaining our strength are basic steps to deal with obsessive moments.
  • Our brain contains three different parts that work in synergy: reptilian brain (how we eat and reproduce), limbic system (how we nurture children), and prefrontal cortex (how we manage self-control and consciousness). Sometimes our actions and thoughts contradict each other, creating imbalance.
  • Hormones like endorphins, serotonin and dopamine affect our emotions and behaviors. These hormones increase our energy level, decrease stress and make us search for rewards. Too much or too little of these hormones can make us suffer.
  • Constant stress can make us physically or mentally ill; it obstructs our immune systems leaving us vulnerable to diseases, and it absorbs our energy and willpower, living us exhausted and unmotivated.
  • Our brains develop and physically change when we learn and have new experiences. Through practice and learning we can tenaciously rewire our brain so we can make ourselves happier.
  • Practicing mindfulness (self-regulating our thoughts and emotions) can help us relax and reduce stress.

 

Training our mind operates by the same principle as exercising our body. Finding our personal anchor is what keeps us calm. Common stress reducing techniques are walking, reading, practicing yoga, or practicing mindfulness.

Here are few simple steps in practicing mindfulness:

  • Acknowledge what is bothering you.
  • Accept the fear; it is just a feeling and you can’t take charge of it.
  • Investigate what exactly this negative feeling is doing to your body.
  • Step away from that feeling; don’t identify yourself with it, but let it pass.


Before we can overcome negative emotions, we need to understand them in the first place. So, let’s take time each day to pause, lock out the rest of the world, and focus on our own self.

 

‘We know so much about how the world works – but so little about how our own minds work. It’s like having a Ferrari on top of your head but no one gave you the keys.’ – Ruby Wax

Maria Marc

Maria Marc

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Meet the Author: Maria Marc

• Website: http://www.pengirl.co

• Email: maria@pengirl.co

Permanent link to this article: http://leadershipgirl.com/stress-the-hijacker-in-our-lives/

Mar 19

Knowing When to Say ‘No’ As an Entrepreneur

Business owners have many opportunities arise. The challenge is choosing the right ones. Good opportunities will enhance your company. If it doesn’t enhance what you’re doing, or getting you closer to your goals, you should say no.

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Too many entrepreneurs never learn to say ‘NO! In an effort to get their business off the ground and keep it up and running, they say ‘yes’ to everything. They end up trying to do too much for too many, which dilutes their focus and often the quality of their product or service. Don’t let this happen to you.

The desire to say yes to everything is understandable, but that doesn’t make it right or productive. If you’re an entrepreneur (or an aspiring entrepreneur) here’s why saying “no” can actually be one of the most important words in your vocabulary.

The Dangers of Saying “Yes”

Nearly everyone has experienced the harmful side-effects of saying yes too often: wasting time, burning out, and being over-committed with your time. When you’re exhausted, your business is not going to run at its best. Saying yes too often can cause you to become unfocused on the important tasks in your business. At worst, it can become a bad habit that leads to bad decisions that can cause massive disorder in your business. It will cause you to react to the latest offer you said “yes” to rather than chasing the original goals you intended when you started your business.

Once you’ve started saying yes to everything that crosses your path, you’ve relinquished control over your business direction. This is when your business is likely to get seized by clients or money: you’re short-changing your priorities, so the priorities of others will come first. Then you will sacrifice the very benefits you were chasing as an entrepreneur in the first place. Your time and priorities will come second to others’ when you are always saying yes to everything that is handed your way.

There are too many unhappy entrepreneurs that built their businesses by suggestions and requests of others instead of using their own business ideas. Instead of saying no to others’ ideas or requests, they said yes and ended up running businesses they didn’t necessarily like. It’s important to learn now that saying yes to everything can start as a small problem but can end up as a big one.

Learning How to Say “No”

Learning how to say a simple 2-letter word isn’t as easy as it may seem, so you have to change the way you think about it: You have to change your entire mindset about the word “no.” No is not a negative. In fact, it’s a way to protect three of the things that you love most: your business, your life and your sanity.

You must remind yourself that every favor, phone call, extra client, coffee, meeting or other unnecessary business takes away from the things  you want and really need to be doing, and that time can really add up. Every difficult or underpaying client takes away time that  you can be taking on better, nicer, and higher paying, more rewarding clients that can add value to your business. Each unnecessary opportunity takes away valuable resources and time from the projects that really can advance your business.

It’s important to remind yourself that by saying no you are actually saying YES to the things that really truly deserve your attention and time, so you’ll have time for the best opportunities for your business when they come. That by saying no, you’re able to keep the clients you have and love and give them your attention they deserve.  Only by saying no are you truly able to be the entrepreneur you dreamed of being and doing rewarding work on your own time and your own terms.

Have you learned to say “no” or are you still working on this part of your business? How can you use this 2-letter word more efficiently? Share in the comments area below!

 

Haley Gray

Haley Gray

Meet the Author: Haley Gray

As founder and owner of Leadership Girl, Haley Gray offers Business Coaching, support and resources to entrepreneurs. Whether you want to get a new business off the ground, or expand an existing business, Haley can assist you.

To learn more about Leadership Girl’s Business Coaching Services, please visit our Services Offered page: http://leadershipgirl.com/services-offered/

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To Contact Haley:

Permanent link to this article: http://leadershipgirl.com/knowing-when-to-say-no-as-an-entrepreneur/

Mar 19

Entrepreneur Interview – Krylyn Peters

Krylyn Peters, “The Fear Whisperer,” is an author, speaker, coach, and singer/songwriter. Drawing on her experience as a licensed psychotherapist and her ability to easily connect with others, Krylyn creates immediate feelings of trust and integrity.

Gifted with humor, saying what needs to be said, and a knack for thinking on her feet, Krylyn’s style is inviting, authentic and fun. She motivates, inspires and entertains – leaving people empowered with practical and proven tools to help them tame their fears and get out of their own damn way so they can step into their greatness. Find out more at www.krylyn.com

Krylyn Peters

Krylyn Peters

Interview Q & A


1. What is your business/Business Name?  What does your business do?

Finding Your Voice Institute – I wanted to find something that fits my voice, and what I do. 

I offer products and services, and am a trained psychotherapist. I mostly am a workshop leader, a speaker and a coach. I’m also a singer-songwriter, and I just finished my first book. 

I created a home-study course which is called “Finding Your Voice”.  It’s about using music and songwriting for healing, for self care, and for stress relief. It’s about going on the journey and finding where someone’s voice got silenced, and dealing with that. 

Music is incredibly therapeutic, and has interesting purposes. I like to listen to instrumental classical music when I’m writing, and some of the new age stuff, as long as it’s instrumental. If it has words, I start typing the words in the song when I’m writing. I’m also an ‘80’s girl, and love to crank up those songs some of the time. It depends on my mood.

2. Why did you get into this field?  What opportunities did you see?

I see it as a calling. At the age of 14, I found that I am called to be a healer. It came out of talking with a professional, and dealing with moving across the country. People just use me as a sounding board. 

3. What have been your biggest challenges? 

My biggest challenges have been to deal with my own stuff coming up – my own fear, my own insecurity. This is my third career, and I find that business owners get stuck on the logistics of things. Being in business is like a crash course in personal development. 

4. What has been your greatest reward?

I think my greatest reward has been just having this freedom and the flexibility in being my own boss. And, the ability to really see my vision come to life, and the way that it’s manifesting, and there is no limitation on the way it can happen if I do it myself. It’s about coming into it. It’s all towards what I’m being called to do, rather than working towards someone else’s purpose.

5. If you could change something, what would it be?

I’ve been thinking about that question a lot lately, because my business is entering a phase of growth. I wouldn’t have started my business until I was more clear on who I was, and what my business was. I spent some years floundering because I wasn’t sure. This is the third time I’ve rebranded, because I didn’t quite get it right before. I would attract clients that weren’t a good fit, so I had to figure out why.  Branding is just about being clear who you are.

6. If you could give a new entrepreneur advice, what would it be?

Know yourself, and be open to exploring who you are. Be open to dealing with whatever you need to deal with. 

It’s about surrounding yourself with people who will push you a bit, but not nay-sayers.
Also, establish routines, and take care of yourself. Reach back to those routines to take care of yourself.

7. Social Media.  Yay or Nay?

Both. More on the Yay side. I get distracted on the social media stuff and end up getting lost in it; I could spend all day, every day commenting and connecting with people.

8. How do you market your products?

I market my products by using Facebook ads, joint venture partnerships, a sales page on the website. I do email marketing, social media marketing, I write articles, and I do a lot of information based marketing, I provide a lot of great content about the benefits and also about the products. I give a lot of free information away. The best is word of mouth. I spend a lot of time nurturing my tribe. The people I build the connections with are the ones who spread the word about me.

9. Is your business a service or a product?  If you are a product, how do you handle production? 

Mostly service. 

10. What is unique about your business?

I think that my business is unique because I’m the face, and I’m the brand. That makes each business unique in a way. The way I connect with people is unique to my brand and my business.

11. Sell me your product/service.

Do ever feel like you are getting in your own way? I help people get out of their own way. I think that we are all called to greatness. Somehow, we get in our way, and we have fear that is from something in the past. I help people use their fear for the greater good. A lot of us hide in the shadows and silence our voice. The trick is to have the support to help guide us.

12. How can people get in touch with you?  What’s your website/Contact information?

They can get in touch with me via my website or email, which is easy if you know how to spell my name. :D 

13. Anything else?

I have a new tagline- “Tame your fear. Embrace your greatness. Get out of your own damn way.”

I’m going to be starting an interview series featuring ‘Get out of your own damn way’ stories.

Permanent link to this article: http://leadershipgirl.com/entrepreneur-interview-krylyn-peters/

Mar 16

10 Ways a Business Mentor Can Help

~by Haley Gray~

Everyone Needs a Mentor… Women are not very good at finding mentors for business, especially other women who are mentors. Mostly, they don’t think they have time, or that other mentors aren’t like them, so they won’t understand their concerns and problems.


If you’re a woman who is an entrepreneur, you’re in a very small minority. And finding someone who can understand where you’re coming from may seem really daunting, and maybe it just isn’t worth it, since it’s likely to be a lot of work. I mean, why bother if it’s not easy? 

It is especially easy to fall into this trap if you’re doing well, and everyone around you is telling you how well you are doing. I will step out here and say that everyone needs a mentor or coach. I’m actually working with a couple of different coaches and mentors on different businesses and aspects of my business. 

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10 Things a Coach Can Do For You:

  1. They can see things you can’t see.  They’re on the outside looking in, and can point out the obvious that can sometimes be easy to miss when you’re standing there in the middle of it all. 
  2. They will tell you no.  Most employees are motivated to please. A good coach or mentor will tell you when you’re messing up.
  3. Resources.  If you need introductions or resources, a coach can help you find resources to grow your business more quickly.
  4. They can help you avoid mistakes.  If you choose a coach with business experience, they can help you side-step costly mistakes.
  5. Help you save money.  Spending money to save money may sound idiotic or oxymoronic. My business coaches have had ideas that have saved me far more than the cost of their coaching.
  6. Grow your business faster.  Wouldn’t you like to become profitable faster, and grow your business faster? 
  7. Hold you accountable.  To me, it’s good to know I’ve got someone watching and holding me accountable for my actions. 
  8. Help you get your business house in order.  From making sure that all the business basics are covered, to accounting, proper payroll setup, and more, they can help you make sure you’re not missing something critical. 
  9. Be a great set of ears when you just need someone to listen, and not judge. Let’s face it, most of us don’t have too many friends who have owned a business. And you may not want them to know about mistakes you’ve made or problems you’re having. A good coach will listen to your problems, and they won’t judge. Chances are, they’ve been there themselves.
  10. Help you prioritize tasks.  Sometimes there’s just so much to do that you don’t know where to start. A good coach can understand your goals, and can help you figure out what you need to do first, and what you can just not do at all. 


A coach can’t fix every problem you’re ever going to have, but they can sure save you a lot of scrapes and bumps along the road. I think every business person should have a coach, and that goes doubly so for every entrepreneur.

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Haley Gray Head Shot

Haley Gray

Meet the Author:  Haley Gray

As founder and owner of Leadership Girl, Haley Gray offers Business Coaching, support and resources to entrepreneurs. Whether you want to get a new business off the ground, or expand an existing business, Haley can assist you.

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To learn more about Leadership Girl’s Business Coaching Services, please visit our Services Offered page: http://leadershipgirl.com/services-offered/

To Contact Haley:

Permanent link to this article: http://leadershipgirl.com/10-ways-a-business-mentor-can-help/

Mar 13

3 Ways to Light a Fire Under Your Wellness Business

~by Jennifer Geiss~

If you are a wellness entrepreneur, chances are you have a big heart and a deep desire to create change in the world. This beautiful world will be a happier and healthier place because of the work you are so passionate about.

Whether you are new to the wellness industry or you’ve been walking this path for some time, you’ve probably experienced feelings of overwhelm, frustration, and even isolation. That’s because passion and purpose can only carry you so far as an entrepreneur.

Health Coaches

When I started my wellness business, I was convinced that I needed to do everything myself: the website, marketing strategies, food photos, and graphic design. I ended up with WAY too much unfamiliar territory on my plate. The learning curve kept me chronically stuck at my computer and far away from doing what I really love . . . coaching.

By seeking other’s expertise, I created the time I needed to focus on the core of my business versus the exterior logistics. By keeping things simple and getting the logistical support, it allowed me the opportunity to become clear about my true purpose, the connection between healthy living and a healthy gut.

If I could go back in time and give my just-starting-out self some advice, I would say, “Stop worrying about the perfect website, the best logo, and the perfect food photos. Focus on the goals and direction of your passion. Surround yourself with a community that pulls you forward. Be inspired, and stay in touch with a mentor and a team. The rest will come!”

3 Non-Negotiable Steps to Success:

1. Seek Inspiration

As wellness entrepreneurs, we are fortunate to have access to a multitude of other business owners who we can network with, learn from, and be continually inspired by. Such resources are rich with creativity, support, and friendship, which are so important when your business is just YOU. Let’s face it, being an entrepreneur can be lonely sometimes. Being a part of an inspiring community may just be the #1 missing piece to building a successful and fulfilling business.

Look for local and/or virtual communities that include:

  • Entrepreneurs in a similar field (nutrition & healthy living for example)
  • Hold ongoing trainings (in-person or online)
  • Host LIVE mastermind events
  • Provide daily support via social media

Making close connections with like-minded colleagues within these groups lead to brainstorming opportunities and inspirational springboards.  

2. Hire A Mentor

Entrepreneurs are not superheroes who are immune to stress. YOU, however are the backbone of your success and the benefits of hiring a mentor should not be overlooked. Objective feedback can be invaluable as you develop your business’ vision.  

As you begin to fine tune your business, a second set of eyes, a sounding board, and an additional source of creativity can help launch you to the next level. Scheduling regular check-in conversations with a mentor assists with maintaining accountability and progress. Determining the “right” type of mentor for your personal needs is important. Life, health, business, and spiritual mentors are some to consider.

Addressing the importance of taking care of yourself through this process is crucial. Nourishing your life will reflect positively throughout your business.

3. Build Your Team

Utilizing others’ expertise can be extremely liberating. A team will help you implement the strategies you put together with your mentor, while freeing up your time to focus on helping others.

Start by outsourcing assistance for small projects, then as you grow, you can hire people for a few hours a month. Even 5-10 hours a month can go a long way!

Note: Don’t look for a do-it-all team member. Create specific jobs for each professional to obtain the best results. For example, I work with both a web designer and a graphic designer because these two professions are very specific and yield different results. The work gets done faster and I am pleased with the outcome.  

What communities have propelled your business forward? I would love to hear what is working for you in the comments below.

 

Jennifer Geiss

Jennifer Geiss


Meet the Author: Jennifer Geiss

Jennifer is a Certified Holistic Health Coach specializing in digestion. She helps women get to the root cause of symptoms like mood, lack of energy, chronic pain, and excess weight by healing the gut. She believes that our mental and physical health begins in the digestive system.

Aside from health coaching, Jennifer is also a wellness business mentor. 


Learn more about how Jennifer can help you:

Permanent link to this article: http://leadershipgirl.com/3-ways-to-light-a-fire-under-your-wellness-business/

Mar 12

Entrepreneur Interview – Christy Primmer

Christy Primmer is a registered member of The Ontario College of Social Workers and Social Service Workers, and founder of “Primetime Pearls”, a women’s only energizing and mastermind group. Christy established her business, Primetime Consulting Services, to generate positive change in our world. Christy is a powerful speaker and coach, and is working on her first book publication project. Christy helps women ditch the self-sabotage, do the work, regain self-awareness and stop caring what everyone else thinks. She believes in the empowerment of women and contributes to her community through active volunteer work on Boards and Networks. Christy is an unstoppable force -  ready to change more lives.
Christy Primmer

Christy Primmer

Interview Q & A

1. What is your business/Business Name?  What does your business do?

My company, Primetime Consulting Services, offers counseling, coaching, and speaking services. 

2. Why did you get into this field?  What opportunities did you see?

I have always been a listening ear for people, and I’ve always loved helping others. I had worked as a front line trauma counsellor with victims of sexual and domestic violence, and in residential settings with persons who were dually diagnosed, offering a higher quality of living through behavior modification programs. I have always wanted to have my own business and flexible schedule to serve my family so after a turn of events in my j.o.b I established my own business. The best decision I’ve made so far in life (besides having my son!)

3. What have been your biggest challenges?

My biggest challenges change – when I first established my business I spent a lot of money on all the wrong things. I had to turn off the noise. Everybody and their sister had an opinion of what I should do. It was anxiety-provoking to say the least. The second biggest challenge was figuring out exactly what my priorities were; as starting a business can be a tad overwhelming, no?

4. What has been your greatest reward?

Without a doubt, owning my schedule and financial freedom.

A couple of months ago my Dad passed away. I was able to be with him throughout his hospital stay, and with my mother after he passed because I am the boss. I will be forever grateful for that. I would never have made it through with a three day bereavement pass; as given by standard employers.

5. If you could change something, what would it be?

I would change the pressure to follow other successful coaches ‘blueprints’.  What works for one doesn’t necessarily work for others.

6. If you could give a new entrepreneur advice, what would it be?

Be yourself! No matter how many ‘expert’ opinions you receive, trust your intuition and put yourself and your services out there. The website matters; but not as much as some would have you think. Get off the fence and dive right in!

7. Social Media.  Yay or Nay?

I am a fan – focusing on building my online presence. My business has been doing very well and I desire more. I’m now branching out using social media. It’s another learning curve, right?

8. How do you market your products?

The PRIMETIME products I currently sell are power thought cards and wellness jars, which I write and create independently. As interest has , so has my need for a plan. I am currently working on this – I have had much success via word of mouth and am ready to grow that portion of my business online now.

9. Is your business a service or a product?  If you are a product, how do you handle production? 

I currently produce all of the products offered; that is changing soon!

10. What is unique about your business?

My business is helping others change their lives for the better; the unique factor is my genuine passion for positive growth. I believe that many businesses can offer the same service, but the delivery of the service is what makes us all unique. Is that corny?

11. Sell me your product/service.

Highly Successful Does Not Automatically Mean Happy

What is change worth to you?

12. How can people get in touch with you?  What’s your website/Contact information?

Thank you for asking! 

My website is currently being redesigned: www.primetimecs.com

and I love receiving emails at christy@primetimecs.com

Permanent link to this article: http://leadershipgirl.com/entrepreneur-interview-christy-primmer/

Mar 09

Your Online Presence Can Sink You

~by Haley Gray~

Nowadays, if you own a business, chances are it is on the internet somewhere. People are mentioning it and sharing it on Facebook, or making comments about it on Yelp, or Google, or some other location online. Your online presence is crucial.

I can’t tell you how many times, when I’ve been looking for information or a referral for a particular type of business, I start off by getting the contact information, and then go online to Google, and start searching.

10020-illustration-of-an-internet-web-browser-link-pv The first thing I do is pull up the website, if I can find one, and the second thing I do is look at online reviews. If they don’t have a website, with published contact information, I become instantly suspicious. If I find any bad reviews, I look to see how many bad reviews there are, then I move along to the next person or business if I see very many of those bad reviews.

Your website or Facebook page is critical here. If you provide a service, I want to see that others like you, and that there are pictures, if that’s possible. I’d like to see before and after pictures, or other evidence of the work that you do. Not every business can or should give out information online about pricing, but I do believe that where it is appropriate, that information should be included. Also, your contact information should be everywhere on the web, and easily accessible. I prefer to see that you’ve registered with Google, and have posted your address, phone number, and an email address so that you can be contacted. 

Pro Tip: Use a service like Yext to coordinate your address and phone number listings across multiple websites.

I get that a lot of business owners really don’t care very much for Yelp or other similar review websites, because people can leave anonymous reviews.  I get that these sites can be a double-edged sword, and they certainly can be impossible to manage and mitigate from a business owner’s perspective.  However, they can also be some of the most honest feedback you can get on a business. I figure where there’s smoke, there’s fire, and you can get a very good feeling on how a business is going to treat you if something goes wrong in those reviews. Obviously, I care that they do everything right the vast majority of the time, but what I really care about is what they do when things go wrong, because they can and will go wrong. 

16644-collection-of-round-orange-icon-buttons-pv

Notice I’m not suggesting that you should go online and set up accounts on Twitter, Pinterest, Instagram, Snapchat, Facebook, LinkedIn, and a Website on the first day you open your business. Some of those forms of social media can wait. Some of them, you may decide, don’t really apply to your business. You do need to have some sort of appropriately professional presence online, and that is totally do-able without spending a fortune. If someone tells you that you need to spend thousands of dollars for a basic website, run the other way. There are other ways to set it up without spending huge dollar amounts. Be smart and be frugal. Don’t spend all of your time online, because that’s not how you make money. ‘Likes’ on Facebook don’t equate to clients. 

But you must have a solid, professional presence to attract the right kinds of customers.

 

Haley Gray

Haley Gray

Meet the Author: Haley Gray

As founder and owner of Leadership Girl, Haley Gray offers Business Coaching, support and resources to entrepreneurs. Whether you want to get a new business off the ground, or expand an existing business, Haley can assist you.

To learn more about Leadership Girl’s Business Coaching Services, please visit our Services Offered page: http://leadershipgirl.com/services-offered/

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To Contact Haley:

Permanent link to this article: http://leadershipgirl.com/your-online-presence-can-sink-you/

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