Entrepreneur Michelle McGlade is an accelerator for holistic health practitioners. She is passionate about furthering the industry of holistic health care and believes her expertise lies in her ability to coach and inspire others to accomplish greatness.
Interview Q & A
1. What is your business/Business Name? What does your business do?
I founded Bellacu in 2012. It is a holistic health clinic offering natural medicine alternatives for women and their families. Our current service offering includes: acupuncture, facial rejuvenation, custom and dermaplaning facials, infrared sauna, naturopathic medicine, and massage.
I am currently preparing for the launch of my next entrepreneurial undertaking – Michelle McGlade, Inc. I am authoring a book entitled “The MBA Holistic Health Practitioner: Aligning Business and Passion to Manifest Your Dream Practice”. It will be released in the Spring of 2015. I am extremely passionate about furthering the field of holistic health care and believe helping other practitioners be successful is how I am uniquely positioned to contribute. This business venture will focus on leveraging my business expertise to accelerate business growth for practitioners in the field of holistic health care.
2. Why did you get into this field? What opportunities did you see?
After working 15 years in Corporate America, I became unhappy with the lack of momentum in my career, while at the same time gaining belief and confidence in myself. This was a perfect storm to say goodbye to my “old” self and embrace my passion for holistic health care. I had struggled most of my life with migraine headaches, and discovered nutrition, massage, acupuncture and chiropractic in my teens and early 20’s. I not only wanted to help people as a licensed acupuncturist, but also leverage my business expertise to create jobs for other practitioners.
Building a successful clinic was not enough of a challenge for me, and I quickly saw that. It became evident during my first year of building my clinic that I had not dreamed big enough for myself. I saw a clear opportunity to share with others what I had accomplished through writing, speaking and coaching. I am finally able to marry my business knowledge with my passion for holistic medicine, and take it to a level of true influence in my industry.
3. What have been your biggest challenges?
Personal challenges during the time of transition from corporate to practitioner - “grieving the dream” of who I was. I attached a lot of importance to my title and salary. I had to let go of who I was so I could become who I am today.
Another personal challenge during school was breaking my tibia ice skating. It required a major surgical repair which was my first and only. This was a personal challenge in overcoming fear, but ended up being a gift in that I became a much more generous, soft and connected practitioner.
In my first year of business, my father became ill and passed away. This was a great challenge. I was taught the fragility of a small business owner and the importance of having a strong network of team members around you. It takes an army, and you cannot be successful with an army of one. I also became intimate with the process of grief.
Finally, as a true entrepreneur, I’ve had to learn to let go of my first business venture to embrace my next. Letting go as you grow. This can be a very difficult lesson.
4. What has been your greatest reward?
The self-confidence I have earned. My increased ability to take risks, my willingness to not be influenced by what others say or their limiting beliefs, the growth in relationships with those who have believed in me. HELPING OTHERS.
5. If you could change something, what would it be?
Nothing, it all makes me who I am today, which is a women I respect and admire. I could always be better at self care.
6. If you could give a new entrepreneur advice, what would it be?
Get to know yourself and leverage your strengths. Do not build a business on what you see others doing, build something based on what you are great at and passionate about.
7. Social Media. Yay or Nay?
Absolutely. Early on it provides social proof, and as you become established, it is a marketing tool to be leveraged.
8. How do you market your products?
Online marketing and referrals.
9. Is your business a service or a product? If you are a product, how do you handle production?
10. What is unique about your business?
Bellacu delivers an exceptional customer experience that is unmatched in the market. It has allowed us to command a higher price in the marketplace despite years of experience.
Michelle McGlade, Inc. will offer the competitive advantage of working with a woman who is not only a proven and successful practitioner and entrepreneur in the holistic health care industry, but also a seasoned business professional who is well-educated and offers expertise in accelerating businesses.
11. Sell me your product/service.
Bellacu – we transform desperation in to wellness. Many individuals arrive at our clinic as a last resort. We offer not one pill or one modality, but a tool box to leverage, and a lens that considers the whole person. We do not promise you will be better in one treatment, but we do offer treatment and support during your healing process. We understand that educating you on your condition and getting you engaged in your health will not only produce results, but lasting results. We have proven this time and again with our clients. We believe you should be empowered in your health care decisions and will support you. If this is what you are looking for, then we will be a perfect fit.
Michelle McGlade, Inc. – I am an accelerator for your business. I have an unmatched instinct for people, process and profitability. I am not only a practitioner in holistic health care, but also a successful entrepreneur who has built a six figure clinic from the ground up. In addition, I have professional business experience and education that is unmatched in our industry. I am passionate about helping you. If you would like to end the cycle of fear, feelings of overwhelm and get focused on what to do and how to do it, then I am ready to JUMP IN with you.
12. How can people get in touch with you? What’s your website/Contact information?
Michelle McGlade, Inc.